• Apple Fiscal & Payout Calendar 2024 - 2025

  Curious when you'll get paid by Apple? You've come to the right place. Payments from the App Store follow Apple's fiscal calendar, which isn't very standard or intuitive, but follow a specific set of rules that we've turned into an easy-to-read and understand calendar, complete with the dates you'll receive your payment from Apple. HerePopular

• Managing App Reviews with Appfigures

  Using Appfigures, you can easily manage and reply to your app reviews in one place. Reply to and delete responses, create and use templates, and take steps to flag reviews for removal with Apple and Google. Everything you need to stay on top of your reviews is right here. Replying to a Review Deleting an Existing Response Getting Permission to Reply in Appfigures Creating and Using ReplyPopular

• How Appfigures Estimates Downloads and Revenue for iOS and Android Apps

  Every day, Appfigures estimates data for millions of iOS and Android apps to provide app makers, marketers, investors, and analysts with unparalleled visibility into the mobile market. When estimating, we have two critical focuses: accuracy and privacy. Accuracy is essential because we know our members rely on our Intelligence data to make real-world decisions. Whether it's spending on ads to beat a competitor, investing in a new game developer, or choosing an app idea to focus oPopular

• How VAT is Handled by Apple and Google Play

  Apple and Google report on Value Added Tax (VAT) differently, and that impacts the Gross Revenue number we report. The Gist Apple's Gross Revenue includes VAT. Apple's Net Revenue does not include VAT. Google's Gross Revenue does not include VAT. Google's Net Revenue does not include VAT. Let's start with the app purchaser based in Denmark, a country that requires VAT. On the App Store, the purchaser downloads the apPopular

• How to Compare Your Downloads and Revenue with Estimates in Competitor Intelligence

  When getting started with Competitor Intelligence, it’s good to get your bearings and understand how estimates in your specific corner of the app market match actual downloads and revenue. Appfigures uses sophisticated models and millions of data points of training to estimate how many downloads iOS and Android apps get all around the world. We do that while maintaining a strict privacy policy where private data (that's what you see in your own reports) is only everPopular

• Comparing Appfigures to the Google Developer Console

  Appfigures imports data directly from your Google Play developer console, so your downloads and revenue numbers are accurate. For importing purposes, we use the exportable reports through Download reports Statistics By Country/Region. To compare data between Appfigures and Google, Google's dashboard allows for an easy look without having to export the reports. Each metric from Google is pulled from a similar but slightly different route, outlined below. color 000000 (DownloadSome readers

• Tracking Where Apps Are Promoted in the App Store and Google Play with the Featured Report

  Appfigures scans the App Store, Google Play, and the Mac App Store, constantly looking for apps that are featured by Apple and Google. We scan the Today page, all categories, and custom curated lists so you know when and when your apps or competitors are featured. All of this is done automatically. You can see where any app is featured right now or has been in the past in several ways: On the site and mobile apps Programmatically via the API Getting real-time alerts The FeatSome readers

• How Ratings are Reported in Appfigures

  Appfigures pulls ratings data directly from the app stores - ratings metrics, like average rating and counts (for Apple) will match up with what you see in the app stores. We snapshot ratings from the store a handful of times each day, recording the changes. Those changes are reported in the "New" toggle off your Ratings report. You'll also see changes day to day where the total ratings count can increase (or decrease). How Apple's Ratings Are Reported Now, the stores do things a littlSome readers

• The Overview Report Simplified

  Handling an app portfolio is a demanding task. Keeping an eye on your download and revenue trends, assessing user sentiment and replying to reviews, and optimizing your KPIs requires looking at a lot of different sets of data. To simplify all of it, we introduced the Overview report. A single dashboard that showcases all the highlights (and sometimes actions) you need to monitor your app portfolio. We built the Overview report to answer questions you haveSome readers

• Should I use Broad Match or Search Match in my Apple Ads campaigns?

  Apple’s automation tools, Search Match and Broad Match, can help with keyword discovery, but more often than not come at too high a cost. Search Match is fully automated. Apple decides when your ad should show, with no input from you. That means your ad might appear for completely unrelated searches, leading to irrelevant traffic and wasted budget. Broad Match offers a bit more control but still casts a wide net. You will still be showing your ad for keyword variations that don’t quSome readers

• Getting Mobile Metrics into Looker Studio (formerly Google Data Studio) with Supermetrics

  Looker Studio is a powerful platform for combining and visualizing data from a variety of sources. Here's everything you need to know to bring your downloads, revenue, reviews, and more into Data Studio using the Supermetrics connector. First, you'll need a Supermetrics account. You can sign up for one here In the course of signing up, you'll be asked to select a connector (select Supermetrics for Google Data Studio), as well as an integratSome readers

• The Mobile Market Index

  Analyzing your app download and revenue trends is crucial to growing your mobile app or game, but when you only look at your trends, it's hard to tell if changes are related to your actions or larger market trends. Historically, the scale of market data necessary to view trends hasn't been easy to access or affordable for most developers. That's why we've created the Mobile Market Index, which is available to all Appfigures members on any plan (including the free plan). (https://storageSome readers

• Usage Reports Overview

  Usage (aka in-app analytics) is a suite of reports that give you insight into how your app is used. We collect and report on a variety of metrics that include sessions and active users/devices (depending on the integration) to help you visualize important metrics easily using the same reports you're already used to. In addition, we provide the ability to merge usage metrics with many other metrics from the app store, including downloads and revenue. Integrations We import usage data frSome readers

• Top SDK Charts

  As a developer, selecting a 3rd party SDK is always a guessing game. Whether you're trying to figure out which analytics provider to use for your existing app or which game engine you should build your next game with, guessing is never a good strategy. That's why we built the Top SDK Charts. We already know which SDKs are in use by millions of apps, so we count them all and rank the SDKs by category. Question and Answers Q: How often is thFew readers

• How App Bundles are Tracked

  App Bundles are an iOS App Store marketing feature that lets developers package multiple apps together for a lower price. App Bundles behave much like apps in how they are tracked on Appfigures and even have independent reviews and ranks. App Bundle downloads and revenue Each App Bundle is treated as a product and gets the full range of metrics that apps get. This includes: downloads, revenue, returns, gifts, promos, educational downloads, and re-downloads. App Bundle downloads are noFew readers

• Why are the Most Recent Days in My Sales Report Highlighted as "Incomplete" ?

  When viewing data for your apps from Google Play in the sales report, you might notice that the most recent days are labeled as "Incomplete." This flag is applied automatically because some app stores, like Google Play, continue to update their reporting for the last few days after the fact. This means the data for downloads and revenue you see for those days might not yet be finalized. Here's an example of what you'll see in the sales report: The highlighted section shows the Incomplete flFew readers

• Why am I Seeing "Still gathering data" in Keyword Inspector's Advertiser section?

  Appfigures monitors the App Store to see which apps and games use Apple Search Ads, Apple's paid ads, to get downloads and which keywords they use. We then aggregate this data over time to provide you with the most accurate and up-to-date list of advertisers for any keyword. We sync millions of keywords, but not all. When you search for a keyword we haven't seen before, or haven't seen in a while, you might see the "Still gathering data" message as we're actively collecting data to display meFew readers

• Why is there a login from a computer in NYC?

  We use a sophisticated automated data importing system to bring in reports from your Google Play Developer Console. Because Google does not offer a direct API for all of the data we need to fully automate the process, we've built our own process to do that. This process emulates a browser to sync reports securely and automatically without ever exposing your credentials. If the IP address associated with the login is 204.145.71.20 this is perfectly normal. (https://storage.crisp.chat/usersFew readers

• Understanding Daily, Financial, and Payments Reports from Apple

  When you look at your revenue and downloads in Appfigures, you’ll come across three report types: Daily, Financial, and Payments. They’re all important, but they exist for different reasons — and because of that, their numbers won’t always match. Here’s how they work, why they differ, and which numbers ultimately “win.” The Basics Daily Reports Daily reports give you fast, near-real-time insight into your apps: Downloads Updates Estimated revenue (based onFew readers

• Apple's Fiscal & Payout Calendar 2022 - 2023

  Apple, unlike other app stores, uses a custom payment calendar where months don't start on the 1st and don't end end 30/31 days later. Instead of using standard calendar months, Apple set up its own fiscal calendar and uses it to pay developers. The Payments Report automatically uses this calendar to report estimated and actual payments. For the latest calendar,  click here (https://app.crisp.chat/website/8be82478-7316-42dc-b8d4-fb27fbdf055d/helpdesk/Few readers

• How are Time Zones Handled in Appfigures?

  Handling time zones for analytics sounds like an easy task, but having to handle multiple sources, each with its own different way of defining time, gets a bit... messy. We try to normalize all of the data we import so it's always consistent in reports, but not all sources enable doing that. For that reason, some of our data sets are normalized, some can be adjusted, and some can't. Here's what you can expect: What you have control over The time of the Ranks report can be set fromFew readers

• Keyword Popularity Country Availability

  Keyword Popularity is a measure of how many times a keyword is searched for in the store, on a scale of 0 - 100. This metric uses data from Apple Search Ads in combination with other information we collect. Only mobile data is used to calculate this number. Keyword popularity is currently available in the following 89 countries: Africa Asia Europe North America Oceania Africa Algeria Egypt Ghana KenyFew readers

• Apple's Fiscal & Payout Calendar 2023 - 2024

  Apple, unlike other app stores, uses a custom payment calendar where months don't start on the 1st and don't end end 30/31 days later. Instead of using standard calendar months, Apple set up its own fiscal calendar and uses it to pay developers. The Payments Report automatically uses this calendar to report estimated and actual payments. For the latest calendar,  click here (https://app.crisp.chat/website/8be82478-7316-42dc-b8d4-fb27fbdf055d/helpdesk/Few readers

• How to Connect Appfigures to Google Sheets

  At the moment, there's no native connector to get data from Appfigures into Google Sheets, but that doesn't mean you can't connect the two! You'll be able to do that with Google's Script Engine and a custom script. Here's how to do that: Open your Google Sheet. A new one is best, but not necessary. Open the script editor by navigating to Extensions → Apps Script (https://storage.crisp.chat/users/helpdesk/website/-/1/6/f/5/16f5957f6b3a4700/open-apps-engine1lly61o.png =942xautoFew readers

• Mapping Ad Units and Usage Properties

  We import data from a variety of data sources and display that data by app. Some data sources, specifically ad and usage networks, use their own convention for reporting data, which sometimes use names and IDs that aren't those of the parent app the data belongs to. In order for us to match data from those sources directly to apps, we need to connect them directly. We use information from the data source to tell us which app the imported data belongs to. Some data sources do a great job at tFew readers

• Comparing Revenue from the Payments Report to the Sales Report

  Apple has a somewhat unintuitive system for reporting revenue to developers. There are several reports available from Apple, some working with different date ranges and separate release schedules. Appfigures simplifies this using the Payments report. The report calculates the most accurate revenue based on what's available from Apple so you don't have to. Knowing what is available and understanding what's included in the reports will help when comparing the sales reports and the payments repFew readers

• How Does Discover (ASO Tool) Work?

  Discover lets you see keywords where your app is currently ranked that you may not be aware of or tracking ranks for. It's a very convenient way to learn about your app's search performance quickly, and also to stay on top of new keywords you're ranking for before you track them. Even better - Discover is completely automatic. We scan Apple's and Google's search results every day using our ever-growing list of keywords, and when we see your app in any of those results, we immediately add it toFew readers

• Countries Included in Competitor Intelligence for Downloads and Revenue Estimates 2

  Appfigures offers high-accuracy download estimates in 99 countries for iOS and Android apps through our Competitor Intelligence tools. Table of Contents: Africa Asia Australia Europe North America South America Here are all the countries we support, with more coming soon. Africa  Algeria  Angola  Egypt  GhanaFew readers

• The Payments Report

  Accounting for your app and ad network payments is a time-consuming task. Multiply that by several stores and ad networks + Apple's unfriendly fiscal calendar, and you've got a small headache on your hands. The Payments report eliminates the headache by taking care of all of that for you. Automatically. The Payments report aggregates all available information for all of your linked accounts into a single report. It automatically adjusts the date range to fit the data source's correct fiscal moFew readers

• How Does Appfigures Find Related Keywords (for App Store Optimization)

  Using Appfigures, you can expand your app's keyword list by finding keywords that are related and relevant quickly, then use Keyword Insights to evaluate whether you should use them in your ASO. Appfigures provides a rich list full of relevant and actionable keywords by using a proprietary AI algorithm we developed in-house that extracts keywords used by other apps competing over the same audience, ranking them by how likely we believe they are to fit your app and audience. The results, as youFew readers

• Where Do Keyword Suggestions Come From?

  Keyword suggestions can really simplify the amount of work you have to invest into keyword research when doing App Store Optimization, and can uncover keywords you haven't thought of yourself that offer a great opportunity. Appfigures generates keyword suggestions for an app using a proprietary algorithm that looks at the app, its competitors, and all the keywords our database contains. We map how all keywords connect and filter out ones that aren't relevant or aren't very popular for similar aFew readers

• Understanding Your Users with Age and Gender Demographics

  Appfigures offers Audience Demographics for your apps and games as well as for your competitors. You can find Audience Demographics in the Overview report in your Appfigures account, and it includes a breakdown of your users' age, split into groups, and their gender expression. Why is Audience Demographics Important? KnFew readers

• Comparing Appfigures and App Store Connect

  Appfigures imports data directly from Apple, so your downloads and revenue numbers are 100% accurate. Although the data we get from Apple is 100% accurate, App Store Connect has several different reports and report options that could make the data look different when compared. Using the correct report and report settings, all numbers will match. When comparing, you should use the Sales and Trends report in App Store Connect, and not the Analytics report. The Sales and Trends reportFew readers

• Apple's Fiscal & Payout Calendar 2021 - 2022

  Apple, unlike other app stores, uses a custom payment calendar where months don't start on the 1st and don't end end 30/31 days later. Instead of using standard calendar months, Apple set up its own fiscal calendar and uses it to pay developers. The Payments Report automatically uses this calendar to report estimated and actual payments. For the latest calendar,  click here (https://app.crisp.chat/website/8be82478-7316-42dc-b8d4-fb27fbdf055d/helpdesk/Few readers

• What Platforms Does Appfigures Support for App Store Optimization?

  In addition to downloads and revenue tracking, review analysis, and competitor intelligence, Appfigures offers a collection of App Store Optimization (ASO) tools that span keyword discovery, analysis, and rank tracking. Our tools are currently available for the App Store (iPhone and iPad) and Google Play (all devices) globally. They include: Keyword rank tracking with hourly updates Ranked keyword discovery Keyword Inspector AI keyword suggestions Related keywords Keyword intelligFew readers

• Getting Started with the Competitors Report

  To compete in today's mobile ecosystem, you need more than just a good hunch. You need a strategy. That's true for everything in the App Store and Google Play, indie games to streaming apps. Every growth plan (aka strategy) is different, but at its core, it must include benchmarking your performance, setting realistic goals, and keeping tabs on what your competitors are doing. That's where the Competitors report comes in handy. The Competitors repFew readers

• App Permissions in Explorer

  Explorer enables you to identify apps by the permissions they require (ex., access to the user's location, contacts, etc), and also lets you see the full set of permissions and capabilities for every app. How it works We run every iOS and Android app through an analysis process that extracts a list containing every permission and capability the app requires. We automatically keep track of all types, those defined by the stores (location, contacts, etc.), as well as custom app-to-app onFew readers